Post by etikhatun669911 on May 1, 2024 22:56:00 GMT -6
On other occasions, we have mentioned mobility and the increasing centrality of data analytics in business intelligence projects. The correct integration and consolidation of analytical and mobile tools in BI projects is a must for the success of any business strategy. These two key elements, in the right measures, reinforce and complement each other, providing optimization and effectiveness in decision making. Decision making.
These two fundamental aspects in any Business Intelligence project exist in a common space and can be perfectly defined and identified through the so-called mobile analytics, that is, the analysis Canadian Hospitals Email List of the data provided by the mobile system about the action itself, which, after being processed appropriately, allows to correct and rectify errors, incorporate improvements and define new, more appropriate and effective mobile strategies.
What is action analysis? On its own, action analytics is nothing more than what the name suggests: the analysis of organizational action data provided by the action systems themselves integrated into a business intelligence project.
Of course, not all data captured from mobile devices and incorporated into a company's network can be used to analyze the status of a company's mobile systems. For example, direct reading of specific data involving purchases, sales, and relationship status with certain customers may not be relevant to the improvement of the action system implemented ; however , a secondary reading of them with sufficient perspective , consider A set of operations performed across an organization's mobile device network may be relevant, and in a straightforward manner, relevant for correct status analysis. its mobile system.
To understand it better, let's take a practical example. The commercial agent prepares to start his route according to the previously established protocol: after checking the good status of the mobile device and the application he uses to perform the activity , he confirms the pre-established route and activates the GPS system of his device to stay Traceable traces of your activities and visits. If the salesperson's company has implemented appropriate liquidity analysis tools for its business intelligence projects, eventually the decision-making personnel in the same agency and company will have relevant information available through reports. Data and a picture of how much mobility brings to your company. Therefore, by comparing this information with information obtained at different times and from different agents, it will be possible to optimize routes, detect possible attention deficits for certain customers, improve quotations and personalize service, and many other actions that can be taken measure.
This is basically what mobile analytics in a Business Intelligence project consists of: analyzing the data of the action itself to obtain relevant information to make decisions that improve the use of the mobile systems adopted by the organization. We have already announced this at the beginning: analytics and mobility, considered separately as two powerful agents that constitute the development of Business Intelligence systems, meet at the common ground of mobile analytics, holding each other accountable in order to fully exploit the data analysis tools in the BI environment, making the mobile strategies we adopt constantly evaluated.